Plant-based food brand ZenB has unveiled a new range of ramen meal kits, each containing noodles made from yellow peas and a packet of savoury soup broth.
ZenB, a division of Japanese food company Mizkan, is drawing on its roots and ingredient expertise to offer an ‘authentically Japanese’ approach with its new line. The products are designed to rival the rich flavours of classic ramen dishes, while being entirely vegan and gluten-free.
Like ZenB’s pasta, ZenB’s ramen is made from 100% whole yellow peas, offering a ‘chewy and springy’ texture. The meal kits deliver 18g of protein and 11g of fibre per serving.
Three classic Japanese ramen flavours are available within the new line: Spicy Miso, a savoury miso with a blend of chillies; Shoyu, a tamari soy sauce with notes of ginger and white pepper; and Vegan Tonkotsu, described as a ‘rich, unctuous and full-bodied’ option with notes of toasted sesame and roasted garlic.
Hugo Pérez, chief storyteller at ZenB, said: “Our name comes from the Japanese concept ‘zenbu’ which means whole, and our whole food approach is on full display with ZenB Ramen”.
He added: “With a growing interest in Asian cuisine and as consumers continue to seek simplicity and convenience from their foods, we tapped our deep understanding of flavour and food ingredients to fashion a refined ramen that embodies the cultural influence of Japan, with the added nutritional benefits ZenB is known for”.
ZenB Ramen is available exclusively online and will roll out early this summer on Amazon. The brand’s range is available in the UK, US and Japan.
