SP Nutraceuticals has unveiled Metavo, which it says is the “world’s first” plant-based metabolism management supplement brand.

Featuring avocado compound AvoB, Metavo activates metabolism at the cellular level, enabling the body to metabolise fat, proteins and carbs to help improve insulin sensitivity, glucose tolerance and energy.

According to the brand, Metavo can support metabolic health by helping with food cravings and energy slumps, enabling proactive health management, which allows consumers to activate their metabolism naturally.

Metavo was developed by scientist Paul Spagnuolo, associate professor in the Department of Food Science at the University of Guelph, Canada, who was originally conducting medical research. While researching, Spagnuolo discovered that an avocado bioactive compound, Avocatin B (AvoB), can support mitochondria health at the cellular level.

By inhibiting fatty acid oxidation, AvoB supports proper metabolism of fats and carbs which is said to improve insulin sensitivity and metabolic flexibility, allowing the body to better utilise fuel sources. This led to the development of Metavo.

Spagnuolo commented: “We are seeing a knowledge gap when it comes to metabolic health. Metabolic health is central to overall health and emerging research has shown how AvoB can support mitochondria health at the cellular level to support metabolic health, which can have significant physiological benefits.”

Metavo is vegan, gluten-free, non-GMO and free of added sugars. It can seamlessly integrate into consumers’ daily health routine and is offered in a twice-daily capsule form or a powder to be mixed into beverages and taken twice daily.

The avocado-based supplement is available to purchase in select US retailers now for $39.99.

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