Plant-based cheese brand Julienne Bruno has launched what it describes as a ‘world-first’ alternative to mozzarella pearls, named ‘Mozzafiore Pearls,’ at Whole Foods Market UK.
The new Mozzafiore Pearls are the first product to launch as part of the brand’s latest wave of innovations, ‘Collection 02,’ with more products planned for launch later this year.
They are created using traditional cheesemaking techniques, using soya instead of dairy to obtain a springy, soft texture with a ‘creamy yet subtly salty tang,’ achieved through the brand’s fermentation process.
Mozzafiore Pearls contain no artificial aromas or flavourings, as well as being nut-free and coeliac-friendly. They are designed for use across a wide range of dishes including salads, pasta, pizza and sandwiches, or can be marinated with extra virgin olive oil and fresh herbs.
Axel Katalan, founder of Julienne Bruno, said: “After over two years of development, led by our head of product development, Albert Adrià, we’re thrilled to bring something entirely new to the dairy-free category – offering the same versatility and elegance, but crafted with soy beans”.
He explained that the product was named Mozzafiore Pearls out of “respect for Italian cheesemaking heritage, not to replicate mozzarella but to continue the tradition of creativity it represents”.
“Mozzarella pearls were once a new idea themselves,” Katalan continued. “‘Fiore,’ meaning bloom in Italian, reflects the product’s delicate nature, while ‘Mozza’ honours the craft of hand-stretching curds, a technique mirrored in our batch-made process. Together, the name celebrates a continuation of cheese craftsmanship and its rich tradition.”
Julienne Bruno’s Mozzafiore Pearls are available exclusively through Whole Foods Market UK (Kensington and Piccadilly stores, London) from 9 January, priced at £3.95.
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