Hain Celestial’s UK children’s nutrition brand, Ella’s Kitchen, has expanded its range with three new dairy-free products.

The brand is expanding its Perfect Puds range of desserts for children aged 7 months and over, launching a new dairy-free peach and banana crumble product.

This was developed in response to consumer feedback calling for more support for children with dairy allergies and intolerances. It contains no added sugar and is made with oats instead of dairy, providing a ‘smooth creamy texture and nostalgic crumble flavour’.

Tim Collins, managing director at Ella’s Kitchen, said: “We know there’s a limited dairy-free offering in the baby aisle, especially when it comes to puddings, and we want to make sure that every little one has access to great-tasting, better-for-you products that help them explore new tastes and textures, no matter their dietary restrictions or choices”.

“Our new dairy-free peach and banana crumble brings together much-loved traditional flavours with a smooth, creamy texture, all while being non-HFSS and carefully designed for tiny tummies.”

The crumble rolls out in Boots, Ocado and Sainsbury’s this month (March 2025), joining existing products in the Perfect Puds range.

Also launching is a brand-new dairy-free fruit and oat snack range, Oaty Smooshies, for children aged one year and over.

The range launches in two flavours: berry, and peach and banana. These snack pouches are made with real fruit and oats, with each serving providing a source of fibre and counting as one of a child’s five recommended daily portions of fruit and veg. They contain no added sugar or salt, and are designed to keep children full and satisfied with a thick and creamy texture.

Collins commented: “Oaty Smooshies bring together the goodness of oats and fruit to create ‘tummy top ups,’ a more filling snack for little ones. In contrast to many popular snacks found outside the baby food aisle – which are often high in fat, salt, and sugar – our new range offers a nourishing alternative designed specifically for growing little ones.”

The Smooshies range will be on shelves from March in Boots, Ocado and Sainsbury’s, with other retailers to follow in April.