Taking place 20 - 22 May 2025 in Barcelona, Vitafoods Europe is the annual event where the global nutraceutical supply chain comes together to do business. Source leading suppliers of dietary supplements, functional food and beverages and high quality service and equipment providers from across the industry's four key sectors. Vitafoods Europe has been bringing the global nutraceutical community together every year to connect and do business, since 1997. It offers the perfect platform for businesses to thrive and forge long term collaborations, enrich their understanding and initiate critical conversations around the most pressing issues concerning the health and nutrition industry.

The move from Geneva to Barcelona will enable the event to grow in line with market potential, welcoming more visitors and exhibitors and creating more business opportunities for companies that attend. In a statement, Informa Markets said that Spain is a key test market for new nutraceutical product launches and one of the top five countries in the European nutraceuticals market. Additionally, Barcelona’s accessibility was a "crucial selection factor" due to the number of direct flights, accommodation options and streamlined logistics within the EU.